terms & conditions
All orders (online marketing, email marketing, postal direct marketing) submitted
to and accepted by American Student Marketing are with the express understanding
that the broker /mailer/client have read, understand and agree to the Terms and
Conditions herein on the date the order is received. These Terms and Conditions
are subject to change at any time, and the broker/mailer /client should review these
Terms and Conditions on the day of their order. These Terms and Conditions supersede
any and all other terms and conditions, including those contained within or noted
on the broker/mailer/client order, any prior agreement between the parties, those
found on any listing service's website (such as MIN, NextMark, SRDS) or any other
third party website (such as a list broker's), and constitute the entire agreement
between the parties. Orders may require the execution of an insertion order prior
to processing; notwithstanding this the parties will remain bound by these Terms and
Conditions.
List Usage
The list (data file) is rented for a one time use only and for the approved customer
campaign. The list may not be duplicated, reproduced, transferred or disseminated
without prior written authorization by American Student Marketing. The list remains
the proprietary property of American Student Marketing and nothing in these Terms
and Conditions shall be construed to grant customer any ownership right in, or license
to, the list. American Student Marketing maintains all rights, title and interest
in the list rented to the customer. By their orders, brokers/mailers agree that
they will adhere to the foregoing restrictions and any other guidelines contained
in these Terms and Conditions. The list is protected against unauthorized use. Any
use of the list not compliant with these Terms and Conditions may be subjected to
additional billing and/or unspecified damages.
Reuse of Lists
Lists may be available for unlimited usage for one year. Click here
to inquire about pricing and terms.
List File Handling
The list should be retained only for as long as necessary to fulfill the approved
customer campaign, and other related campaign activities. The list contains confidential
consumer information and should be deleted, purged or destroyed from any and all
data storage devices of the parties that received, accessed, processed or, in any
way, utilized the list within a reasonable time after the conclusion of the campaign.
These include, but are not limited to, the broker, mailer/end user, letter shop,
and fulfillment bureau. As the list contains confidential consumer information,
please treat the list as you would your own confidential information (and in accordance
with the best practices as detailed by the Interactive Advertising Bureau, http://www.iab.net/media/file/data-primer-final.pdf and
the Direct Marketing Association, http://dmaaction.org/issues/privacy-and-data-security).
Unauthorized use of the list and failure to adhere to these list file handling requirements
may result in additional billing and/or unspecified damages.
Turnaround Time
Normal production time may require up to three business days from the date the order
is placed. Same-day or rush service is available upon request (additional charge
may apply).
Sample Campaign Creative
Sample campaign creative is required for approval prior to shipping initial order
and any subsequent reuse. For email campaign, a sample email message (HTML and text)
is required prior to order. Click here to email samples.
Email Suppression Files
It is the sole responsibility of the mailer to provide an email suppression file
in our standard format unless otherwise previously agreed upon in writing. Suppression
files must be submitted as a plain text file containing one email address per line
followed by a CR/LF pair used as the record terminator and no additional information.
Inclusion of additional information or additional data fields will cause the suppression
process to fail. American Student Marketing will assume no liability due to improperly
formatted suppression files.
Shipping and Delivery
Production time varies depending on the intricacy of your request. Please call to
verify delivery time or the status of your order. Postal orders are typically shipped
via email or FTP unless otherwise specified by the broker/client. AMERICAN STUDENT
MARKETING SHALL IN NO EVENT BE LIABLE TO BROKERS OR CLIENTS FOR ANY DAMAGES, WHETHER
DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR OTHERWISE, FOR DELAYS IN SHIPMENT
OR DELIVERY, OR FAILURE TO NOTIFY CLIENTS OF DELAYS, OR ANY ERRORS IN FILLING OF
ORDERS.
Online Marketing Campaigns
For more information about targeted online marketing campaigns, please
click here
Email Marketing Campaigns
For more information about targeted email campaigns, please
click here
Postal Direct Marketing Campaigns
For more information about targeted postal direct marketing campaigns, please
click here
Pricing Payment
American Student Marketing’s pricing of the list and its services in effect on the
date of order acceptance shall govern and supersede any other pricing. Any listed
or quoted pricing is exclusive of any applicable taxes. Sales, use, excise and other
taxes due, or which American Student Marketing is required to charge, on sale of
products and/or services shall be invoiced to and paid by broker/mailer. New accounts
may require prepayment by check with initial order. Once credit is established,
typical terms are net/30 days after the commencement of the campaign. Minimum charge
of $500 per order will apply. American Student Marketing reserves the right to modify
the terms of payment at any time. Payments which are not received by the due date
are subject to interest at 1.5% per month, or the highest amount allowed by applicable
law, whichever is lower. A $50 fee will be assessed on all returned checks. If American
Student Marketing is required to hire an attorney or collection agency to collect
payment on orders, broker/mailer shall also be liable for attorney's fees and other
costs of collection.
Guarantee of Payment
Each order submitted to American Student Marketing, LLC is submitted with the expressed
understanding that payment for the order is guaranteed by the submitting party,
independent of any broker, mailer or client payments and regardless of any relationship
between a broker, mailer or client. Payment is due American Student Marketing, LLC
net/30 days after the date of the invoice. Invoices that are more than thirty (30)
days overdue may incur a finance charge of 1.5% per month (not to exceed the rate
permitted by law). If American Student Marketing, LLC is required to hire an attorney
or collection agency to collect payment on an invoice, submitting party shall also
be liable for reasonable attorney’s fees and other costs of collection. If the submitting
party is not in agreement with this guarantee of payment, they should not submit
an order to American Student Marketing, LLC.
Cancellation Policy
The parties hereby understand and agree that all orders (list rental orders, postal
orders, email campaign orders, insertion orders) are non-cancelable upon our delivery
of the list (data file). Full payment is required for all orders cancelled on or
after delivery of the list (data file). Email campaigns are non-cancelable once
the campaign's initial email test has been deployed. Email campaigns must be deployed
within 10 days of the order's initial deployment date. Online marketing campaigns
are non-cancelable upon client approval of the campaigns demo website and acknowledgement
of a successful lead delivery test.
Accuracy of List Counts
The list is continually being updated in real-time, and available for counts online.
All counts provided are accurate counts based on a query to the list database. Available
counts at the time of the actual order may differ from a previous count request.
American Student Marketing, LLC cannot be responsible for shortages or overruns
of lists or mailing pieces due to such changes.
Deliverability
American Student Marketing has used its reasonable commercial efforts to ensure
the accuracy and deliverability of campaigns to the records in the list; however
we cannot guarantee deliverability to every mailing addresses or email account contained
therein. However, broker/client is only charged for those numbers, addresses, accounts
and records which are accurate or otherwise working or in service.
Warranty
American Student Marketing will not be liable for any direct, indirect, incidental,
special or consequential damages sustained through the use of the list and in no
event shall American Student Marketing’s liability, if any, exceed the rental cost
of the list. American Student Marketing is not making, and hereby disclaims, all
express or implied warranties whatsoever relating in any respect to the list and
American Student Marketing performance of its duties hereunder, including the implied
warranties of merchantability, fitness for a particular purpose and noninfringement.
Without limiting the generality of the foregoing, no warranty is given that the
list or any transmission is error-free or not subject to trojans, worms, viruses
or bugs.
Miscellaneous
This Agreement will be interpreted and construed in accordance with the laws of
the State of Illinois, without regard to conflicts of law principles.